If you’ve been in the grocery game for a while now, the hiring process probably doesn’t trip you up. You know exactly who you need to hire for specific positions, what traits and skills they should have, and generally how their personalities should align with the work at hand. It’s all pretty standard at this…
Reducing shrink in a grocery store can seem like an almost impossible task. While the retail industry in general is plagued with loss prevention woes, grocery can be even more difficult to monitor simply because of the nature of its products. Customers can eat products before purchasing them and items can even go bad on…
Loyalty programs have been standard fare in the grocery industry for decades, even before digital tracking became an option. Grocers used tools like punch cards and good old person-to-person recognition to identify loyal customers. Technology has come a long way since then, allowing many retailers to create loyalty programs that not only track points, but…
When you take a look at the grocery industry, it seems like there are two types of grocery stores. One, the mega-grocer, with thousands and thousands of square feet, an inconceivable number of items on the shelf, masses of harried employees, inexpensive prices, and the latest retail technology implemented in each of their hundreds of…
The world of retail is being pulled between two consumer urges. No, it’s not love and fear, or anything to do with the current political climate. The retail industry is grappling with two consumer desires that are inexplicably opposites: a demand for what’s new and next, and a yearning for the simplicity of the past….
The rules of retail are changing – and you’re probably tired of hearing about it.
Customer loyalty used to be a given if you were located in a typical suburban area. Shoppers weren’t able to easily access your competitors, and yours was the store that happened to be on their drive home. Now, customers are just a few clicks away from their material desires (including grocery items!), and many industry experts have predicted the fall of brick-and-mortar retailers.
One of the most-discussed trends in retail is the collective shift toward seeking customer loyalty over a one-time sale. There’s good reason for the conversation: according to a study by Edelman, loyal customers will spend up to 67% more with your brand than new customers. It’s not about bringing new faces into your store in 2019 – it’s about convincing them to keep coming back.
Grocers are aware of the impact of customer loyalty, and are turning to unique business strategies in order to develop that connection. One such strategy is becoming food waste-free.
“What’s for dinner?”
What has always been a question fraught with an overwhelming number of answers has become even more mind-boggling over the past few decades as Americans have adjusted their meals to fit dietary molds. The idea of “dieting” first became mainstream after World War II, when charts emerged that proclaimed there were ideal weights for individuals depending on their heights.
With so many options available to today’s consumer, it’s safe to say that the choices they make about what to buy and where to buy it are intentional. Shopping is no longer all about convenience. In fact, there are many factors that influence a shopper’s decision to purchase from you: including their alignment with your company’s values.
So much of what a consumer does from day to day takes place online. They shop online, communicate digitally, use connected voice assistants in their daily routine, and expect their phones to be within arms’ reach at all times.
Here’s the million dollar question: Is it really worth it to have a brick-and-mortar store in this digital age? All signs point to yes.